Socialize Your Business

There are some interesting survey results out from Best Buy today, regarding mobile phone users and their contracts. The findings reveal that about half of users don’t know when they’re contracts expire. While the survey is used by the company to promote is new Upgrade Checker campaign, shed some light on the issue nonetheless. "When [...]

Social networking use among Internet users ages 50 and older nearly doubled from 22 percent in April 2009 to 42 percent in May 2010, according to a new report from the Pew Internet & American Life Project. Social networking use among Internet users ages 50-64 grew by 88 percent over the past year, from 25 [...]

For a long time, Orkut has been the one bright spot in Google’s social media stable; it’s been the sole product that became really popular in some markets, even as everything else struggled to gain users (and/or not get the axe).  Only new stats indicate that Facebook’s beaten Orkut in India, which represented one of [...]

Cameron Diaz is now the most dangerous celebrity to search for online, replacing Jessica Biel, according to a new report from McAfee. McAfee says searching for the latest Cameron Diaz pictures and downloads leads to a ten percent chance of visiting a website that has threats, such as spyware, adware, spam, phishing, viruses and other [...]

U.S. advertisers will spend $1.68 billion on social networking sites such as Facebook, MySpace and Twitter in 2010, according to a new report from eMarketer. The $1.68 billion figure represents a 20 percent increase over 2009 on social network advertising spending and is set to climb to more than  $2 billion in 2011.     [...]

comScore has released some interesting research on Twitter usage in different countries. The firm found that in June, about 93 million people visited Twitter.com, up 109% from the previous year. Of course this doesn’t even take into account all of the third-party Twitter apps, which many users access Twitter regularly from. A lot of users [...]

According to research from Experian Hitwise, Facebook accounts for one in six page views in the UK. It’s the second most visited site. In July, Facebook made up 7.14% of all UK Internet visits, according to the firm. It accounted for over half (54.48%) of all visits to social networking sites. Google UK was the [...]

Americans spend nearly a quarter of their time online on social networking sites such as Facebook and Twitter and blogs, up 15.8 percent from a year ago (43% increase) according to new research from Nielsen. The report called "What Americans Do Online," found that Americans spend a third of their online time (36%) communicating across [...]

More women than men across the world visit social networking sites and spend 30% more time per month using them.As such, in the “Women on the Web: How Women are Shaping the Internet” report, comScore concludes that women… Read more

Social networking sites reach a higher percentage of women then men globally, with 75.8 percent of all women online visiting a social networking site in May compared to 69.7 percent of men, according to a new report from comScore. "Understanding gender-specific differences in Web usage is valuable to any digital stakeholder looking to successfully reach [...]